Marketers need to find out information from customers or potential customers to help sell their products. We all have been involved in marketing survey's. There are four different types of surveys; Mail, Telephone, Online, and Personal Interview Surveys. Each of them has their own benefits and problems. I personally do not like any surveys, if I ever fill one out it would be an online survey after ordering something online. Marketers need to gather this information but it is difficult to get people to do a survey. I think marketers should offer gift certificates or other incentives to gather information from customers or potential customers.
What type of surveys do you take? How do you think marketers can get more responses from customers?
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